Advertisement Metrics Calculation

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Documentation for package ‘AutoAds’ version 0.1.0

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adstats All metrics
CPC Cost per Click
CPMv Cost per thousand viewable impressions
CTR Clickthrough rate
eCPM Effective cost per thousand impressions
fill_rate Fill Rate/Show Rate
plot_trend_and_forecast Plot with trend and forecast
show_rate Fill Rate/Show Rate
view_percent Percentage of views