Estimates Economic Variables for Word-of-Mouth-Campaigns


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Documentation for package ‘WordOfMouth’ version 1.1.0

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WordOfMouth-package Estimates Economic Variables for Word-of-Mouth-Campaigns
compareToFIMarket Compares the welfare of the WoM campaign to that of a fully informed market
computeConsumerSurplus Computes the expected cumulative consumer surplus
computeDemand Computes the expected demand
computeInformationCostsThreshold Computes the information costs threshold
computeOptimalPrice Computes the profit-maximizing price
computeProfit Computes the expected profit
computeRoundDemand Computes the expected demand per round
computeWoMIntensity Computes the WoM intensity
show-method Shows a 'WoMCampaign' object
show-method Shows a 'WoMNetwork' object
WoMCampaign-class Class 'WoMCampaign'
WoMNetwork-class Class 'WoMNetwork'
WordOfMouth Estimates Economic Variables for Word-of-Mouth-Campaigns