computeConsumerSurplus {WordOfMouth} | R Documentation |
Computes the expected cumulative consumer surplus
Description
Computes the expected cumulative consumer surplus for a given Word-of-Mouth campaign at a given price.
Usage
computeConsumerSurplus(campaign, price)
Arguments
campaign |
Word-of-Mouth campaign as instance of class |
price |
Price as number in [0; 1] where 0 is the minimal and 1 is the maximal price. |
Value
Expected cumulative consumer surplus.
Author(s)
Michael Scholz michael.scholz@th-deg.de
Thomas Woehner Thomas.Woehner@eah-jena.de
Ralf Peters ralf.peters@wiwi.uni-halle.de
See Also
computeDemand
computeProfit
computeOptimalPrice
Examples
network <- new("WoMNetwork", size = 1000, avgConnections = 5)
campaign <- new("WoMCampaign", network = network, seedingSize = 10, forwardProbability = 0.2)
surplus <- computeConsumerSurplus(campaign, price = 0.5)
print(surplus)
[Package WordOfMouth version 1.1.0 Index]