cdnow {CLVTools}R Documentation

CDNOW dataset

Description

A dataset containing the entire purchase history up to the end of June 1998 of the cohort of 23,570 individuals who made their first-ever purchase at CDNOW in the first quarter of 1997.

Usage

data("cdnow")

Format

A data.table with 6696 rows and 4 variables:

Id

Customer Id

Date

Date of purchase

CDs

Amount of CDs purchased

Price

Price of purchase

References

Fader, Peter S. and Bruce G.,S. Hardie, (2001), "Forecasting Repeat Sales at CDNOW: A Case Study," Interfaces, 31 (May-June), Part 2 of 2, p94-107.


[Package CLVTools version 0.8.0 Index]