discreteSimElog {BTYD}R Documentation

Discrete simulated annual event log data


Data simulated using BG/BB model assumptions. Contains annual transaction behavior for a period of 14 years, for a cohort of 10,000 customers who made their first transactions in 1970.


A comma-delimited file representing an event log with 52,432 entries. It has 2 columns: The customer's ID and the date of the transaction in standard R date format.


This dataset was simulated in order to illustrate certain data-conversion functions (see dc.MakeRFmatrixCal).

[Package BTYD version 2.4.3 Index]