| BANK {gpk} | R Documentation |
Bank Churn data set
Description
Businesses like banks which provide service have to worry about problem of 'Churn' i.e. customers leaving and joining another service provider. It is important to understand which aspects of the service influence a customer's decision in this regard. Management can concentrate efforts on improvement of service, keeping in mind these priorities.
Usage
data(BANK)
Format
A data frame with 245 observations on the following 20 variables.
Serial_NumberSerial Number
ResponseResponse (1\: deserter, 0\: Loyal)
BranchBranch code
OccupationOccupation of Customer
AgeAge in Years
SexGender
Pleasant_AmbiancePleasant Ambiance ACT1
Comfortable_seating_arrangementComfortable seating arrangement ACT2
Immediate_attenttionImmediate attenttion ACT4
Good_Response_on_PhoneGood Response on Phone ACT5
Errors_in_Passbook_entriesErrors in Passbook entries ACT10
Time_to_issue_cheque_bookTime to issue cheque book ACT14
Time_to_sanction_loanTime to sanction loan ACT16
Time_to_clear_outstation_chequesTime to clear outstation cheques ACT17
Issue_of_clean_currency_notesIssue of clean currency notes ACT24
Facility_to_pay_billsFacility to pay bills ACT26
Distance_to_residenceDistance to residence ACT28
Distance_to_workplaceDistance to workplace ACT30
Courteous_staff_behaviourCourteous staff behaviour ACT31
Enough_parking_placeEnough parking place ACT32
Details
Explore the application of logistic regression and contingency tables for this data set.
Source
http://ces.iisc.ernet.in/hpg/nvjoshi/statspunedatabook/databook.html
Examples
data(BANK)