chocolate {conjoint}

Sample data for conjoint analysis

Description

Sample data in score mode. Rating (score) data does not need any conversion. Data collected in the survey conducted by W. Nowak in 2000.

Usage

data(chocolate)
cpref
cprefm
cprof
clevn
csimp

Format

cpref

Vector of preferences (length 1392).

cprefm

Matrix of preferences (87 respondents and 16 profiles).

cprof

Matrix of profiles (5 attributes and 16 profiles).

clevn

Character vector of names for the attributes' levels.

csimp

Matrix of simulation profiles.

Examples

library(conjoint)
data(chocolate)
print(cprefm)
print(cprof)
print(clevn)
print(csimp)