coupon_redemptions {completejourney}

Coupon redemption data.

Description

Coupon data identifying the coupons that each household redeemed in the Complete Journey study.

Usage

coupon_redemptions

Format

A data frame with 2,102 rows and 4 variables

• household_id: Uniquely identifies each household

• coupon_upc: Uniquely identifies each coupon (unique to household and campaign)

• campaign_id: Uniquely identifies each campaign

• redemption_date: Date when the coupon was redeemed

Source

84.51°, Customer Journey study, http://www.8451.com/area51/

Examples

# full data set
coupon_redemptions

# Join coupon metadata to coupon_redempt dataset
require("dplyr")
coupon_redemptions %>%
  left_join(coupons, "coupon_upc")