carModelDF {causact}

Dataframe of 1000 (fake) observations of whether certain car buyers were willing to get information on a credit card speciailizing in rewards for adventure travellers.

Description

Dataframe of 1000 (fake) observations of whether certain car buyers were willing to get information on a credit card speciailizing in rewards for adventure travellers.

Usage

carModelDF

Format

A data frame with 1000 rows and 3 variables:

customerID

a unique id of a potential credit card customer. They just bought a car and are asked if they want information on the credit card.

carModel

The model of car purchased.

getCard

Whether the customer expressed interest in hearing more about the card.