NBD-Dirichlet Model of Consumer Buying Behavior for Marketing Research


[Up] [Top]

Documentation for package ‘NBDdirichlet’ version 1.4

Help Pages

NBDdirichlet-package NBD-Dirichlet of Model Consumer Buying Behavior
dirichlet Estimation of the Dirichlet model
plot.dirichlet Plot of theoretical penetration growth and buying rate growth
print.dirichlet Print Dirichlet model information
summary.dirichlet Theoretical summary statistics from the Dirichlet model.