A Bootstrap Proportion Test for Brand Lift Testing


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Documentation for package ‘LiftTest’ version 0.2.0

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gen.simu.data A Bootstrap Proportion Test for Brand Lift Testing (Liu et al., 2023)
get.asymp.power A Bootstrap Proportion Test for Brand Lift Testing (Liu et al., 2023)
get.min.size A Bootstrap Proportion Test for Brand Lift Testing (Liu et al., 2023)
proportion.test A Bootstrap Proportion Test for Brand Lift Testing (Liu et al., 2023)