adp.u {ADP}

Calculates the predicted adoption probability according to the users' rate

Description

This function develops a prediction of the adoption rate of an innovation in the market, according to the number of users.

Usage

adp.u(users)

Arguments

users

a vector of percentige (0<users<1) of known users.

Details

This function calculates the adoption probability in the population of a certain innovation according to known users rate measured in a survey.

Value

a vector of predicted percentige(0<ADP<1) of the adoption probability of a innovative product in the population.

Author(s)

Mickey Kislev and Shira Kislev

Source

Kislev, Mickey M. & Kislev, Shira, (2020). The Market Trajectory of a Radically New Product: E-Cigarettes. IJMS 12(4):63-92, DOI:10.5539/ijms.v12n4p63

See Also

pusers, ptriers, and adp.t

Examples

# 50% rate of users
adp.u(0.5)
0.6773232
# means that two out of three people who try the product will adopt it,
# in case that 50% of the population already uses it.